Abraham Maslow, who's a famous pscychologist, created the Maslow Hierarchy of Needs in the 1940's. It can be roughly represented as the diagram below, starting from physiological needs at the bottom, go slowly up to group psychological needs, then finally to self-psychological needs. Self-actualization means you fully realize the power of yourself and reach your full potential.
|Maslow's Hierarchy of Needs (source: Wikipedia)|
Noticed any trends? That's right, scams don't want you to actually get to "self-actualization". They claim they will provide:
- Safety -- aka "financial independence", "fire your boss", JOB = "just over broke", etc.
- Love / belonging -- your sales group / team is what you want, not your family and friends
- Esteem -- if you follow the system, you can get $$$ and esteem! Look at our "winners"!
But what do they ACTUALLY provide?