EXPOSED: "Wake Up Now" sells dreams to people who can't afford it in cult-like atmopshere

This American Life, a NPR radio / podcast, has a segment on "Wake Up Now", a business that "inspires" people into joining and making big bucks via cult-like mass media events, while its own PR chief says "we want people to make 5-600 a month", and most people don't make even that, according to its own income disclosure statements. WTF?

Listen to it yourself:

http://www.thisamericanlife.org/radio-archives/episode/543/wake-up-now?act=1#play