USFIA Update: What was USFIA doing before Gemcoin? Exactly the same thing... selling promises of amber

Previously, we have established that the Arcadia based USFIA is the SAME "American Mining" scam that plagued China in 2014, and was destroyed in multiple raids in China as of June 2014. Its head in China, Ho Peng, was arrested in Hunan. The initial reporting agency, Changde police, even went to Thailand to arrest two that escaped there in November 2014.

USFIA had since published disclaimer that they never endorsed the company name being used for illegal purposes and basically disowned Ho Peng. 

But let us examine... Was USFIA doing anything different then vs. now? What was USFIA doing before 2015?

Here's the earliest mention of USFIA 美洲矿业... in California.

ChineseinLa.com classified ad in Chinese: American Mining needs gem commerce reps, dated 06-SEP-2013
They need reps to join US and Chinese markets, no requirements other than speak clearly and be nice

Note that they were looking for 加盟商 / Franchisee (30 of these), and 業務代表 / business rep.

Selling what? Gemstones? Or protoshares of whatever USFIA offers? Interesting, as we have no record of this.

What we *do* know is by March 2014, reps have indeed reached China, and is attracting official attention, because they do *not* have a direct sales license in China. So the reps all lied, claiming "it's coming soon". They attracted enough attention in Liaoning that local newspaper wrote an article on them, leading them to clear out overnight.

And this is their comp plan:

• Invest $1000, $2000, $5000, $10000, or $20000, get "merchandise" and "business center", plus $100 yearly "maintenance fee". 
• Get referral bonus (8% to 15% depending on how big the package your referral bought) 
• Get Leadership bonus (get referral bonus of your upline and downlines down 3 generations)
• Get Passive Monthly bonus (refer 1, get 1.75 shares, refer 2 get 2 shares)
• Management monthly bonus (if you got 2 downlines who brought in 300K each (10000 USD = 1 point, so 30 pts) you get 20000 that month, and it goes up from there. 
• Autoship bonus -- get a share of downline's purchases, if they maintain minimum of $100 per month, going down 12 generations
• Travel bonus and Car bonus

Let's keep this in mind while we check into a bit of history. 

First, let us examine the an old Chinese news on sina.com.cn, reposting news from Hunan Daily:

hunan.sina.com news of 12-NOV-2014, reporting arrest by Changde police
in Thailand regarding the USFIA "American Mining" scam

The part I highlighted in blue is:

据常德市公安局透露，2013年10月，黑龙江人陆巍加入陈力、所罗门杨等人在美国洛杉矶设立的传销组织“美洲矿业”，并成为其在中国地区的传销组织领导人之一。“美洲矿业”在北京、新疆、湖南等地以投资琥珀期权、原始股为名，大肆招募会员。他们将其所销售的劣质琥珀冒充多米尼加蓝珀欺骗会员，还多次以“美洲矿业”之名，在中国举办传销宣传聚会。

Which translates to:

According to Changde Ministry of Public Security, Mr. Lu Wei (from Heilongjiang) joined in October 2013 the pyramid sales organization "American Mining" (USFIA) established in US Los Angeles by Chen Li and Solomon Yang, and became one of pyramid sales leaders in the China region. "American Ming" (USFIA) recruited heavily in Beijing, Xinjiang, and Hunan using the promise of profit from investments in amber options as well as protostocks. They used bad quality amber to pass for Dominican blue amber and defrauded the members, and several times used "American Mining" (USFIA) name to hold pyramid sales promotion and recruitment meetings in China. 

Li Chen (i.e. Chen Li 陳力）is Steve Chen, head of USFIA, UCCA, AFG, and so on and so forth. 

Thus, there is absolutely NO DOUBT this is the same organization, same head, same company. Arcadia is a suburb of Los Angeles. In fact, some Spanish speakers are known to have mistaken John Wuo, then mayor of Arcadia, as "mayor of Los Angeles". Tsk tsk tsk, can't they even check Wikipedia?

USFIA posted an announcement dated June 2014 that Ho Peng was a rogue operator and the company disclaimed any and all relations with him. Then in late 2014 they launched Gemcoin, allegedly "backed by amber". 

Frankly, this already smells like "same wine, new bottle", but let's make absolutely sure... what was AFG / USFIA / WHATEVER doing BEFORE the crackdown in China? 

Here is an video found on Tudou (Chinese Youtube), believed to have been uploaded by a Spanish affiliate of USFIA back around February or March 2014, of their visit to AFG/USFIA HQ in Arcadia California. And they were speaking Spanish, not Chinese. As Chinese New Years decorations are still in display this can't be much later than March, and it was showing AFG, so this is before the introduction of Gemcoin. The video was then reuploaded to China's Tudou by a USFIA affiliate in China who added an overlay for his own website (no longer in service).

AFG / USFIA lobby, circa approx. March 2014. Note this is pre Gemcoin, and around Chinese New Years

And just for comparison, this is USFIA lobby now:

Seems they replaced the back sign to say AFG / Gemcoin, but kept some of those Chinese lanterns in the back. But there's no doubt it's the same desk, same lobby.

USFIA Update: Turns out both the Chinese name and the English name may have been stolen

Today, MLMSkeptic takes a deep dive into the Interwebs, to dig up who is the REAL "American Mining" (it's NOT USFIA), by looking at various corporate listings as well as news from Asia to prove that the name "American Mining" was stolen by USFIA.

USFIA which supposedly stands for US Fine Investment Arts, was known as 美洲礦業／美洲矿业 in Chinese, which translates to American Mining. Chinese Commercial Yellow Pages (CCYP) shows that they are the same:

Screen cap of Google Search Results for 美洲礦業, confirms that USFIA
is 美洲礦業, which translates to American Mining

Furthermore, when the scam was active in China, it used the same logo and Chinese name. This is primary rep Ho Peng at such a seminar in Macao. Ho Peng was arrested in China in June 2014 along with 21 other promoters of USFIA 美洲矿业 in China.

Ho Peng, USFIA top rep in China, at a promo event in Macao April 2014.
Ho was arrested in June 2014 for his role in 美洲矿业 scam. 

And just to confirm, this always has been USFIA's logo. This is the current rendition of the logo:

"USFIA Inc. US Fine Investment Arts"

The address matches. This is indeed the USFIA in question. And this is a US Corporation registered in California by Steve Chen.

Profile for USFIA in California, which used Chinese name 美洲矿业
which means American Mining, even though USFIA
supposedly stands for "US Fine Investment Arts"

However, we do have a problem as there is already a 美洲礦業 in Shenzhen, China. As this is in China, the proper way to write it is 美洲矿业 (simplified Chinese).

And yes, they have a logo. This was from a talent wanted ad they posted earlier:

America Mine Holding Talent Wanted ad in China, short profile on company in Shenzhen, China

And this one is easy to verify via third party sources. Search for AA Mine Mexico brought up an official Mexican government listing of mining projects in Mexico with Foreign Capital:

Official Mexican Government website confirming AA Mine Holding is Chinese owned

Okay, sounds legitimate enough. Is there yet OTHER sources to prove this is the "real" 美洲矿业 , i.e America Mine Holding?

Absolutely!

USFIA Update: Denial in Spain (and fun Spanish Vocabulary)

As previously mentioned, Spain Official Agency CNMV (La Comisión Nacional del Mercado de Valores trans: National Commission on Markets and Values/Investments) issued a warning against USFIA (i.e. AFG / Gemcoin ) back on May 18th.

In Spain, such illegal unregistered investments, basically HYIP, are known as chiringuito financiero or "financial snack bars".  Chiringuito is an open air snack bar often found on Spanish beaches serving snacks and drinks where you order from a counter and find your own seats. Some are even mobile on a tricycle. Thus, a chringuito financiero is a ramshackle unregistered investment, often without even a physical presence, and only exists via phone calls, email, and websites.  And USFIA (AFG / Gemcoin) was identified as a chringuito financiero.

Normally that's hardly noticeable, as the commission issues dozens of warnings every year. However, one of the comments was quite interesting, on a newspaper called "ValenciaPlaza".

Translation: Israel G. Gomez wrote That is not the website of USFIA.  I see they have contrasted the news and have little idea of ​​what they say, deplorable!

So what website was CNMV talking about? "Usfiamlm.com"

FWIW, usfiamlm.com is now a parked Godaddy domain.  Well, if it wasn't guilty, why is it parked so early? It's not as if Guardia (Spanish Police) raided it, right?

USFIA Update: Gemcoin ATMs (probably not) and warning in Spain about it being unlicensed investment

NOTE: Previous coverage on USFIA can be found here

MLMSkeptic has a special disdain for someone scamming their own kind in order to get ahead, which is pretty much every scammer out there, when the truth is often in plain view, albeit the view may have been distracted.

A certain Gemcoin promoter online claimed that Gemcoin ATMs , THOUSANDS of them, will soon be distributed around the world, so people can get cash through their Gemcoin account. As an example, they showed two ATMs allegedly with Gemcoin listed next to the typical ATM logos like VISA / MASTERCARD / AMEX and so on.

Screencap'ed from investgemcoin.com

As you can see, that's "Gemcoin" 2nd from the right on the top row, and here's a guy that looks like he's getting money from it.

So why is there a "Gemcoin" logo's bottom showing just above the ATMs?

Turns out, these two are probably the ONLY ATMs that display the Gemcoin logo... because they are installed at Gemcoin HQ, i.e. UCCA / USFIA / AFG / whatchamacallit in Arcadia. Don't believe me? Here's a different angle of the same ATMs, from a different Gemcoin promoter:

Then consider this shot from the FRONT of the lobby... at the reception desk

One must conclude that the two confirmed-to-exist (whether you can actually convert Gemcoins to cash is a different matter) alleged "Gemcoin" ATM are located in the main lobby of USFIA/AFG, as this is the SAME paneling used in both pictures.  Albeit it's not in public view, but around the back.

Frankly, other than banks, the ONLY other locations with ATMs, esp. these free-standing kinds, are local convenience stores. You know, something like this:

USFIA update: Who is Leonard S. Johnson and was he really invited to Dubai to speak about alternative currencies such as Gemcoin? (Hint: No)

One of the most interesting (yet ridiculous) HYIPs based out of the US is USFIA, i.e. "American Mining" 美洲矿业, which was apparently kicked out of China in 2014. USFIA claimed to be a part of AFG (Alliance Financial Group USA) and controlled by UCCA, headed by Mr. Steve Chen.

Leonard S. Johnson
as shown on aimcongress.com

One of the frequent faces for USFIA is Mr. Leonard S. Johnson, who were mentioned multiple times as a stand-in for the head of USFIA Steven Chen at various seminars in Chinese-heavy cities such as SF Bay Area, Toronto, and so on.

There are various posts touting him being "invited to Dubai in UAE to attend AIM Congress, a gathering of the world's top economists, investors, and money big shots, and to speak there."

Is this real, or merely someone embellishing the facts? Let's find out.

If you search for Leonard S. Johnson Dubai, you will come across this page under aimcongress.com:

Which appears to be legitimate, until you realize it never said anything about what he will be speaking about. Indeed, there's no listing for him to speak AT ALL under "Speakers and Partners' contribution"    Searching the website for Leonard brought up that exact profile page, and nothing more. He's not listed on any sort of itinerary, speaker schedule, and so on. He's certainly not in the "Conference Programme" which lists every event, or in the brochure either.

If we search for AFG, we find a listing for GEMCOIN even though the profile is for AFG and USFIA. Even the website link goes to AFGroupUS.com.

There are two more mentions of AFG besides Leonard's profile and Gemcoin page though.

Bad Argument: The Evil Twin Did it

When confronted with the news that their pet scheme may be a scam, victims of a scam react in various ways to deal with their cognitive dissonance, when two sets of facts collide as they can't both be true.

Some recoil in horror, realize they've been scammed, and quickly attempt to withdraw their money (which are usually stonewalled, leading to further desperation.)

Some are doubtful but vowed to stop taking their upline's word and do some honest research on their own

Some recoil and hide, denying that any "negativity" exists, and you should shut up because they don't want to hear about how they are wrong.

Some react with indignation and attempt to defend their scheme, but when they are armed with little more than PR material and fallacies like "I got paid so it's not a scam (to me)" they rarely have much success convincing anyone but themselves.

Some goes for "special pleading", i.e. come up with reasons why their scheme is the exception, not the rule, i.e. it fits all the definitions of a scam, but it's not a scam

Some go for a "no true Scotsman" gambit, claiming that the company itself is fine. It's only a few "rogue reps" that ruined things for everybody else.

Though recently, in span of a week or two, I saw a new variation on "no true Scotsman"... which I will call...

"The Evil Twin Did It!"  aka "They stole our name!"

Scam Tactics: Evolution of a Scam, from Proto-Share to Investment Fund to Cryptocurrency

A scam, like a specie, must evolve in face of pressure, such as law enforcement, spreading information about how scammy it was, and so on. To this end, it will often adopt the following tactics:

• Language barrier -- spread to an area that speaks a very different language, like from US to Asia

• Jargon barrier -- adopt modern buzzwords and drop buzzwords out of favor 

• Obfuscation barrier -- have multiple company names, then intentionally mistranslate them to create even more confusion. 

Today, we will document one such scam, chronologically, including various names and translations, to show you how a scam evolved.

The scam went by various names. In China it is best known as American Continental Mining Industries 美洲矿业, but it's known elsewhere as USFIA

In November 2014, Chinese media covered that several scammers were extradited from Thailand that were scammers of something called 美洲矿业 that scammed people in Changde 常德, a city in Hunan province, China, as a part of International Fugitive Apprehension program known as "Operation Foxhunt 2014 獵狐2014". Changde police after receiving word that many downlines of the scam is traveling to Thailand for a special promo event, also travelled to Thailand and received cooperation from Thai police. Changde police then infiltrated the event on October 29th, 2014 in Thailand and filmed various promoters attending and speaking at the event, all talking about earn kaboodles of money without doing anything (if you invest now). After gathering the evidence, which was handed to Thai police, Thai police then made the arrests and handed two suspects over to Chinese police who brought them back to China. 

Just to break down the title:

美洲 -- American Continent
矿业 -- Mining Industry

So again, the name of the scam is American Continental Mining Industries 美洲矿业 Searching for this term on Chinese media yielded various newspaper reports, as well as Chinese affiliate promotional material. Another Chinese coverage stated:

今年5月13日，常德市民刘某来到公安机关报案，称将32500元作为会费缴纳给“美洲矿业”公司，参与所谓的琥珀期权、原始股的投资，但过了很长时间，没见任何回报，意识到受骗了。

(2014) May 13th, Mr. Liu of Changde reported he was victim of a scam. He handed 32500 RMB to "American Continental Mining Industries" to participate in supposedly Amber fund and proto-share investment. However, after a long time, there was no returns, and realized he had been scammed. 

接到报警后，常德市公安局立案调查。这个组织对外谎称由“中美政治协商促进会”创办，已获国家商务部的直销牌照，在山东、辽宁、浙江、广东、广西、云南、河南、湖南等10多个省份开展传销活动，还多次以“美洲矿业”之名在中国举办传销宣传聚会。

After receiving the report, Changde MinSec started its investigation. This (criminal) organization claimed to be started by a "China US Political Consultive Promotional Committee" and holds a Chinese "direct sales" license, and engaged in pyramid sales activities in Shandong, Liaoning, Zhejiang, Guangdong, Guangxi, Yunnan, Henan, Hunan, and various provinces, and many times using the name "American Continental Mining Industries" to hold several promotional meetings in China. 

截至2014年6月，该犯罪团伙在中国发展会员180余层级共8万余人，非法收取会费近10亿人民币。

Up to June 2014, this criminal group has developed over 180 levels of downlines of over 80000 members, and illegally solicited funds of nearly 1 billion RMB (~161 million USD)

This news item explained that 2 members, a Mr. Chen (陈某) and a Mr. Lu (陆某) left the country before the police swept up the organization and arrested 22 leaders. Mr. Lu apparently changed the organization name to American Continental Amber (美洲琥) and continue to "remote" manage from afar. As two were arrested in Thailand, we assume both were extradited back to China, but that's not the end of this scam.

Also keep in mind that the Chinese equivalent of Senate is called Chinese People's Political Consultive Conference 中国人民政治协商会议 and scam's parent organization (中美政治协商促进会) may have been picked to be a soundalike and official-sounding.

So here we have the following events:

2014 -- scam started as American Continental Mining Industries 美洲矿业

2013-2014: American Continental Mining Industries 美洲矿业 Searching for this term on Chinese media yielded various newspaper reports, as well as Chinese affiliate promotional material. Another Chinese coverage stated:

2014 June -- arrests in Changde, China related to 美洲矿业, leader escaped (to Thailand? US?) and renamed operation to American Continental Amber 美洲琥

2014 October -- arrests in Thailand in cooperation between Thai and Chinese police related to 美洲矿业, subjects extradited to China


From here, the scam went quiet in China... Because it was apparently relaunched in the US.